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|Title:||Marketing technologies for reforming state social policy as a mechanism of trust in authorities|
|Affiliation:||Odessa Regional Institute of Public Administration of the National Academy of Public Administration under the President of Ukraine, Odesa, Ukraine|
|Bibliographic description (Ukraine):||Pakhomova T. Marketing technologies for reforming state social policy as a mechanism of trust in authorities / Pakhomova Tetyana, Rokotianska Anastasia // Business Risk in Changing Dynamics of Global Village 2 : Monograph. — Nysa : Publishing House of University of Applied Sciences in Nysa, 2019. — P. 431–436. — (Management & marketing).|
|Bibliographic description (International):||Pakhomova T., Rokotianska A. (2019) Marketing technologies for reforming state social policy as a mechanism of trust in authorities. Business Risk in Changing Dynamics of Global Village 2 : Monograph (Nysa), pp. 431-436.|
|Is part of:||Business Risk in Changing Dynamics of Global Village 2, 2019|
|Date of entry:||9-Jul-2020|
|Publisher:||Publishing House of University of Applied Sciences in Nysa|
|Number of pages:||6|
|Copyright owner:||© Publishing House of University of Applied Sciences in Nysa, 2019|
© Ternopil Ivan Puluj National Technical University, 2019
|References (International):||1. Akimov D. (2008). Political, state territorial and social marketing: problems of formation and development, Management and Personnel: Management Psychology, Socionics and Sociology: international scientific and practical journal, No. 9, pp. 7-14.|
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8. Melnichenko V. (2002). The letter of the law in public administration: Has it absorbed the spirit of social realities. Viche, no. 8, pp. 10-15.
9. Tsvetkov V.V. (2017). Public Administration Reform in Ukraine: Problems and Prospects. Kyiv: Oriyani.
10. Soloviev A.I. (2004). Social reform as a political project of the current regime, Bulletin of the Moscow University (Ser.21. Management), No. 4, pp. 3-17.
11. Shcherban V.M. (2007). Marketing Organizational Innovations in Public Administration, Current Issues in Economics: A Scientific and Economic Journal, No.5, pp. 89-94.
|Content type:||Book Chapter|
|Appears in Collections:||Business Risk in Changing Dynamics of Global Village 2: Monograph|
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