Link lub cytat.
http://elartu.tntu.edu.ua/handle/lib/32301
| Tytuł: | Usage of matrix methods for developing the strategy of agricultural enterprise |
| Authors: | Шумкова, Олена Шумкова, Вікторія Shumkova, Olena Shumkova, Viktoriia |
| Akcesoria: | Sumy National Agrarian University, Sumy, Ukraine |
| Cytat: | Shumkova O. Usage of matrix methods for developing the strategy of agricultural enterprise / Shumkova Olena, Shumkova Viktoriia // Business Risk in Changing Dynamics of Global Village 2 : Monograph. — Nysa : Publishing House of University of Applied Sciences in Nysa, 2019. — P. 437–446. — (Management & marketing). |
| Bibliographic description: | Shumkova O., Shumkova V. (2019) Usage of matrix methods for developing the strategy of agricultural enterprise. Business Risk in Changing Dynamics of Global Village 2 : Monograph (Nysa), pp. 437-446. |
| Część publikacji: | Business Risk in Changing Dynamics of Global Village 2, 2019 |
| Data wydania: | 25-lis-2019 |
| Date of entry: | 9-lip-2020 |
| Wydawca: | Publishing House of University of Applied Sciences in Nysa |
| Słowa kluczowe: | marketing marketing strategy agricultural marketing matrix method agricultural enterprise |
| Strony: | 10 |
| Zakres stron: | 437-446 |
| Główna strona: | 437 |
| Strona końcowa: | 446 |
| URI: | http://elartu.tntu.edu.ua/handle/lib/32301 |
| ISBN: | 978-83-65881-19-9 |
| Właściciel praw autorskich: | © Publishing House of University of Applied Sciences in Nysa, 2019 © Ternopil Ivan Puluj National Technical University, 2019 |
| Związane URL literatura: | http://dpdg-sad.com.ua |
| References: | 1. Kindratska H. I. (2006). Strategic management. Kyiv: Znannia, 366 p. 2. Kudenko N.V. (2012). Strategic marketing: manual. Kyiv: KNEU, 523 p. 3. Mohylova A. Y. (2011). Strategic marketing: The manual. Dnipropetrovsk: Makovestkiy, 308 p. 4. Moutinho L., Brownlie D. (1994). The stratlogic approach to the analysis of competitive position, Marketing Intelligence and Planning, 12(4), pp. 15-21. 5. Official site of the SS of the ISG SE of the North-East of NAAS of Ukraine [Online]. – Available at: http://dpdg-sad.com.ua (accessed 11 September 2019) 6. Razina O. (2012). Marketing strategy as one of the important functional strategies. Collection of Scientific Works of Podilsk State Agrarian Technical University. Vol. 16, No. 3, pp. 291-294. |
| Typ zawartości: | Book Chapter |
| Występuje w kolekcjach: | Business Risk in Changing Dynamics of Global Village 2: Monograph |
Pliki tej pozycji:
| Plik | Opis | Wielkość | Format | |
|---|---|---|---|---|
| BRCDGV_2019_Shumkova_O-Usage_of_matrix_methods_437-446.pdf | 1,38 MB | Adobe PDF | Przeglądanie/Otwarcie | |
| BRCDGV_2019_Shumkova_O-Usage_of_matrix_methods_437-446.djvu | 166,27 kB | DjVu | Przeglądanie/Otwarcie | |
| BRCDGV_2019_Shumkova_O-Usage_of_matrix_methods_437-446__COVER.png | 453,9 kB | image/png | Przeglądanie/Otwarcie |
Pozycje DSpace są chronione prawami autorskimi