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Název: Optimal strategy determination for the hotel enterprise management
Autoři: Кислова, Людмила
Горбашевська, Марина
Kyslova, Liudmyla
Horbashevska, Maryna
Affiliation: Mariupol State University, Mariupol, Ukraine
Bibliographic description (Ukraine): Kyslova L. Optimal strategy determination for the hotel enterprise management / Kyslova Liudmyla, Horbashevska Maryna // Business Risk in Changing Dynamics of Global Village 2 : Monograph. — Nysa : Publishing House of University of Applied Sciences in Nysa, 2019. — P. 421–430. — (Management & marketing).
Bibliographic description (International): Kyslova L., Horbashevska M. (2019) Optimal strategy determination for the hotel enterprise management. Business Risk in Changing Dynamics of Global Village 2 : Monograph (Nysa), pp. 421-430.
Is part of: Business Risk in Changing Dynamics of Global Village 2, 2019
Datum vydání: 25-lis-2019
Date of entry: 9-čer-2020
Nakladatel: Publishing House of University of Applied Sciences in Nysa
Klíčová slova: development strategy
management
hospitality
SPACE analysis
GE / McKinsey matrix
Number of pages: 10
Page range: 421-430
Start page: 421
End page: 430
URI: http://elartu.tntu.edu.ua/handle/lib/32298
ISBN: 978-83-65881-19-9
Copyright owner: © Publishing House of University of Applied Sciences in Nysa, 2019
© Ternopil Ivan Puluj National Technical University, 2019
URL for reference material: http://www.kbuapa.kharkov.ua/ebook/tpdu/2017-2/doc/2/03.pdf
http://www.poseidon.step.ua
http://experts.in.ua/baza/analitic/index.php?ELEMENT_ID=34064
References (International): 1. Ansoff Y. (2006). Strategic management. Moscow: Economy, 519 p.
2. Boiarska M.O. (2015). Analysis of enterprise development strategy, Newsletter of the V.O. Sukhomlinsky Mykolaiv National University, No. 5, pp. 306–310. 430
3. Burdeniuk T.Gh. (2011). SPACE-analysis as a method of forming strategic alternatives of the enterprise, Economic analysis: the collection of scientific works, Ternopil: Economic Thought, pp. 44-50.
4. Ghnatenko A. I., Polishhuk Ju. A. (2017). Topical issues of implementing a strategic approach in the management of Ukrainian enterprises, Public administration theory and practice (electronic journal), Vol.2(57) [Online]. – Availble at: http://www.kbuapa.kharkov.ua/ebook/tpdu/2017-2/doc/2/03.pdf
5. HRC “Poseidon” [Online]. – Availble at: http://www.poseidon.step.ua
6. Didovych Yu. O. (2011). Improving strategic planning as systems, Uzhgorod University Scientific Bulletin, Uzhghorod: Special issue 33, part 4, pp. 128-135.
7. Zavidna L.D. (2017). Strategic management of the development of the hotel enterprise, Kherson National University Scientific Bulletin: the collection of scientific works, Kherson: vol. 23, part 2, pp.8-12.
8. Zanora V.O. (2015). Generalization of scientific and methodological approaches to strategic enterprise management, Bulletin of Cherkasy University, Cherkasy, No.33 (366), pp. 59– 63.
9. Miziuk B. M. (2012). Features of strategic enterprise management, Finance of Ukraine, Kyiv, No. 12, pp. 56−62.
10. Smerichevska V. S. The category of “strategy” in the contemporary socio-economic space [Online]. – Availble at: http://experts.in.ua/baza/analitic/index.php?ELEMENT_ID=34064
Content type: Book Chapter
Vyskytuje se v kolekcích:Business Risk in Changing Dynamics of Global Village 2: Monograph



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